Bridgestone Corporation (Bridgestone) is proudly contributing a variety of tires, services and performance products at the Olympic and Paralympic Games Paris 2024. As a Worldwide Olympic...
Brisa, the mobility leader of the Turkish tyre industry and a subsidiary of Sabancı Holding and Bridgestone Corporation, announced a new organisational restructuring in the marketing...
Driving enthusiasts now value ride comfort almost as much as performance when buying replacement tyres, according to a new survey commissioned by Apollo Tyres. When asked:...
Brabus exclusively equips two new supercars with the SportContact 7 from Continental. Not only the Brabus 930, but also the tuner’s most powerful supercar to date...
At the end of June 2024, the first Nexen InnoForum was held at the Allianz Stadium in Turin in cooperation with Juventus FC. The event, organized...
Having been one of the first car manufacturers to integrate ChatGPT into its models during a large-scale pilot phase, PEUGEOT is now making artificial intelligence standard...
MAK, a reference company in the alloy wheel market for the Aftermarket, was present at The Tire Cologne 2024: one of the most important trade fairs...
Goodyear has announced that it will continue the expansion of its premium winter tire, UltraGrip Performance 3. The award-winning tire has proven its excellent performance across...
Audi’s new S3 is the first vehicle to leave its factory with Falken’s super-ultra high-performance (SUHP) tyre, the AZENIS RS820. Owing to its standard quattro all...
Egemen Atış took over as Head of Strategy, Analysis and Marketing (SAM) for the Europe, Middle East and Africa (EMEA) tire replacement business on July 1,...