The new Scorpion Winter 3 completes the renewal of Pirelli’s winter tyre range and has been developed to meet the specific needs of SUVs in typical...
Pirelli has developed a bespoke 22-inch P Zero tyre for the new BRABUS BODO CABRIOLET, designed to support the performance requirements of the V12-powered Grand Tourer...
Pirelli is expanding its brand presence on Luna Rossa’s boats. Ahead of the 38th America’s Cup, the company’s logo – already featured on the mainsail –...
The 2027 Pirelli Calendar focuses on India through a creative dialogue that brings together Western and Indian perspectives. As it does every year, Pirelli has revealed...
Pirelli P Zero returns to the Goodwood Festival of Speed. At the event that brings together some of the world’s most innovative and high-performance cars, many...
A journey of more than 1,500 kilometers across Europe behind the wheel of the Pagani Utopia Roadster equipped with Cyber Tyre technology as standard, connecting Pirelli...
Pirelli Confirms 2026 Targets Amid Middle East Crisis, EBIT Seen at Lower End. Pirelli has confirmed its 2026 targets, supported by a mitigation plan to contain...
Pirelli has developed bespoke versions of the P Zero R for the new Audi RS 5 and the RS 3 competition limited. The goal is to ensure driving pleasure...
Pirelli announces that, effective March 1st, Dario Marrafuschi will become Head of Pirelli’s Motorsport Business Unit replacing Mario Isola who will provide support until July 1st...
Pirelli introduces the new Scorpion, the latest evolution of its summer tyre dedicated to SUVs, delivering safety, driving comfort and long-lasting performance. First launched in 1986...
