JK TYRE HOSTS ‘EUROTRACK ESPAÑA EDITION’ AT IDIADA, SPAIN, SHOWCASING LATEST PCR TYRE RANGE MADE FOR EUROPE

JK Tyre successfully hosted the Eurotrack España Edition at the renowned IDIADA Proving Ground in Spain on June 20 and 21, 2026. The exclusive two-day event brought together select customers and distinguished members of the automotive media from across Europe for an immersive experience of the company’s latest Passenger Car Radial (PCR) tyre range, specifically made for Europe. As part of its strategic expansion in the region, JK Tyre has also established a dedicated sales team for Europe, further strengthening its presence and commitment to the market.

The event commenced with an engaging product presentation by Mr. Vipin Kumar Basan, Deputy Technical Director, where he shared insights into the company’s cutting-edge PCR portfolio. Attendees were provided with detailed performance benchmarks, test results, and technological advancements that underline JK Tyre’s commitment to safety and durability. The session also offered a preview of the upcoming PCR product range, highlighting innovations tailored to evolving European market needs and driving conditions.

“The Eurotrack España Edition reflects JK Tyre’s continued commitment to delivering high-performance and technologically advanced products for global markets,” said Mr. Anshuman Singhania, Managing Director, JK Tyre. “Our growing PCR portfolio is designed to meet the evolving expectations of European customers, with a strong emphasis on safety, superior handling, and driving comfort.”

On the second day, guests participated in an action-packed track experience at IDIADA’s world-class testing facility. The track sessions were designed to provide firsthand exposure to tyre performance vis-à-vis competition across multiple conditions. Participants evaluated JK Tyre products on dry handling, wet handling, and high-speed tracks, gaining a comprehensive understanding of the tyres’ grip, control, and stability under varying driving scenarios.

The Eurotrack España Edition served as a platform for fostering stronger relationships with customers and media while reinforcing JK Tyre’s positioning as a technology-driven brand focused on delivering high-performance mobility solutions.