Eight additional sizes of the BFGoodrich All-Terrain T/A KO3 tire will be available Feb. 1 in Phase 4 of the major product launch. BFGoodrich will offer more than 100 sizes of...
Yokohama TWS announces the opening of a new legal entity in Turkey as part of its ongoing global expansion strategy. This move reflects the company’s commitment...
At the end of January, Sailun invited 30 tyre dealers from Central and Eastern Europe to conquer the “elements” ice and snow as well as dry and...
The Yokohama Rubber Co., Ltd., announced today that its acquisition of the Off-the-Road tire (hereafter OTR) business of The Goodyear Tire & Rubber Company (hereafter, Goodyear),...
Nokian Tyres’ factory in Oradea, Romania has obtained the International Sustainability and Carbon Certification (ISCC) PLUS. With the certification, Nokian Tyres is able to utilize sustainable,...
With the EcoContact 7 and the EcoContact 7 S, Continental is launching two new tires. In developing the two new summer models, the premium tire manufacturer...
Premium tyre manufacturer Hankook Tire & Technology (Hankook) announced its financial results for 2024. The company reported global consolidated sales of KRW 9.4119 trillion (approx. EUR...
Bridgestone, a global leader in premium tyres and sustainable mobility solutions, has today announced an investment in a new driver-in-the-loop (DiL) simulator at its EMEA R&D...
Continental’s ContiTech group sector is preparing further structural changes at German locations in 2025. Production is to be discontinued at the locations in Bad Blankenburg (Thuringia),...
Kumho Tire has signed a sponsorship agreement with Stade Toulousain, a renowned rugby club in France. This partnership allows the South Korean tire-maker to serve as...
Ford’s new Explorer and Capri electric SUVs come factory-fitted exclusively with Continental tires. The US automotive manufacturer has approved the EcoContact 6 Q summer tires in...
Alliance, one of the leading tire brands in the off-highway tire segment from the Yokohama-ATG group is celebrating 70 successful years in the industry. To commemorate...
The European Tyre and Rubber Manufacturers’ Association (ETRMA) considers the European Commission’s Competitiveness Compass for the EU an important step toward strengthening Europe’s industrial base. However,...
Triangle Tyre Europe is pleased to announce updates to its European commercial team as part of its continued focus on supporting growth and enhancing customer relationships...
Premium tyre manufacturer Hankook successfully wrapped up the opening round of the 2025 FIA World Rally Championship (WRC) with the “Rallye Monte Carlo”, held on January...
Bridgestone EMEA has announced a leadership transition. Laurent Dartoux, Group President of Bridgestone EMEA, has decided to retire. He will also transition out of his roles...
Falken shines once again, with the VRÖ Award in its hand at AutoZum, which took place from January 22 to 25th. AutoZum is considered one of...
Continental extended the reach of the holistic ContiLifeCycle concept in 2024 and launched another two Generation 5 tire lines. The new Conti Eco Gen 5 for...
Apollo Tyres Ltd has launched the Vredestein Quatrac Classic, a premium all-season classic car tyre that combines timeless looks with modern structure and materials for superior...
Premium tyre manufacturer Hankook will exclusively supply rally tyres for the opening round of the 2025 FIA World Rally Championship (WRC), one of the world’s premier...
Trelleborg Tires announces a range extension for its TM800 ProgressiveTraction®, with two sizes (540/65R28 and 650/65R38) already released for mid- to high-horsepower tractors, and four more...
ICE-Agenzia’s support for the event has been defined as part of the trade fair promotion projects supported by MAECI. A record number of incoming operators are...
The P Zero, which was born in 1985, made its debut on the Lancia Delta S4 Stradale – and has been a benchmark of innovation and...
Premium tyre manufacturer Hankook is launching its new Optimo sub-brand in Europe. This strategic move will increase Hankook’s market share in Europe and better cater to...
Bridgestone EMEA (Bridgestone) is completing the line-up of its flagship long-haul Ecopia tyre range with ENLITEN technology, following the launch of Ecopia Trailer. With this addition...
Falken will once again be presenting a wide range of products at the AutoZum 2025 trade fair in Salzburg, Austria, which will be taking place from...
Continental’s Automotive group sector has appointed Karin Dohm as the future CFO to continue driving forward its already started path to independence. The current chief financial...
With effect from 1 December 2024, premium tyre manufacturer Hankook has named new appointments to several management positions in its European organisation. The previous Managing Director...
Asia’s premier exhibition for tyres, automotive repair equipment, tools, parts, and accessories is back for its 14th edition! The highly anticipated Tyrexpo Asia will take place...
Tyres for electric and hybrid vehicles have to satisfy special requirements: they should offer low rolling resistance, guarantee optimum traction on all surfaces and be able...
Developing a new tyre or new generation of tyres means overcoming multiple challenges. Improving on one or two items without degrading the other performances is an...
In our exclusive interview with Ingo Riedeberger, the Director of THE TIRE COLOGNE, we dive into the highlights and successes of this year’s event. From groundbreaking...
The Goodyear Tire & Rubber Company today announced that it has signed a definitive agreement to sell the Dunlop brand, comprising trademarks and intangible assets necessary for...
NEXEN TIRE, a leading global tire manufacturer, has announced a strategic global marketing partnership with Sydney FC, Australia’s most successful football club. NEXEN TIRE aims to...
Goodyear to bring its iconic blimp closer to fans throughout its anniversary year with flights over more cities, appearances at new events. June 3, 2025 marks...
Tesla has issued a recall for nearly 700,000 vehicles due to a tire pressure light issue. The electric car company is recalling certain 2024 Cybertruck, 2017-2025 Model 3...
Falken Tyre Europe GmbH will be making changes to its management team for January 2025: Thomas Langer will be taking over as Sales Director Germany Replacement...
At the Consumer Electronics Show (CES) in Las Vegas, USA, from January 7 to 10, 2025, Continental will celebrate the premiere of its Emotional Cockpit, a...
The Yokohama Rubber Co., Ltd., announced today the launch of its new premium SUV tire, the ADVAN V61, which will be sold as a new category...
As we reflect on the journey since The Tire Magazine launched in June 2024, we are incredibly grateful for the support and trust we’ve received from...
Falken is set to return to the Digital Nürburgring Endurance Series (DNLS), the virtual counterpart to the ADAC Nürburgring Endurance Series (NLS). The sixth season of...
Today’s tires are high-tech products that combine safety, efficiency and comfort. Tires enable mobility. Yet, what may seem to be a matter of course today is...
Bridgestone Corporation (Bridgestone) has won the Prince Michael International Road Safety Award for its Bridgestone Road Safety Program (BSRP). A long-term, integrated strategy that aligns road safety...
The “Seasons of Performance” event marked the official launch of the collaboration between Toyota Italy, Toyota Austria, and Falken Tyre Europe GmbH. Approximately twenty participants from...
Michelin – a leading tyre manufacturer and innovative expert in composites – and Brembo – a global leader in the design, development, and production of braking...
The European tyre and rubber industry welcomes the clarity brought by the EU Parliament’s vote on the EU Deforestation Regulation (EUDR). The industry has been working...
After its second year on the road, Continental’s impressive show truck has now visited 23 countries and covered over 37,000 kilometers (22,988 miles). Continental once again...
Falken Tyre Europe GmbH is extending its successful collaboration with the International Handball Federation (IHF) by becoming an event partner to the 29th IHF Men’s World...
Premium tyres for the bestseller: Hankook equips the Volkswagen Tiguan with the new Ventus evo SUV. The high-quality summer tyre is the original equipment for the...
Bridgestone EMEA has achieved the top ‘Platinum’ rating from leading global sustainability business ratings provider, EcoVadis, in 2024. It is the fourth consecutive year Bridgestone EMEA has...
NEXEN TIRE, a leading global tire manufacturer, has announced a strategic global marketing partnership with Germany’s premier football club, Bayern München, which will commence in the...
The Continental Executive Board has decided to spin off the Automotive group sector following its detailed evaluation announced in early August. Subject to the approval of...
On November 27, we had the opportunity to meet with Massimo Brunamonti at the Uludağ Exporters’ Associations Centre for a seminar titled “Are We Ready for...
Falken Tyres Europe GmbH has become the Official Tyre Partner to the Professional Darts Corporation (PDC) – a partnership that will launch at the upcoming 2024/25...
Goodyear announces the appointment of Judith Sautereau as Communications Manager for Southern Europe. In her role, Judith will be responsible for developing Goodyear’s external and internal...
New Chief Operating Officer (COO) and President for Hankook Tire Europe: from 1st December 2024, Jongho Park will lead the premium tyre manufacturer’s operations in its...
NEXEN TIRE, a leading global tire manufacturer, announced on November 29 the promotion of 5 executives, including CEO (Chief Executive Officer) John Bosco (Hyeon Suk) Kim....
Bridgestone EMEA (Bridgestone) announced the debut of the new Bridgestone M-Steer 002 and Bridgestone M-Drive 002 tyres, designed specifically for fleets operating in both on-road and...
The new must-have for the upcoming season: a sporty summer tyre for changeable conditions. With the new Ventus evo, premium tyre manufacturer Hankook is presenting a game-changing...
Bridgestone has manufactured a clutch of newly accredited automotive retail experts, after their Bridgestone Champions training programme crowned a host of successful graduates. The City &...
Goodyear and KRONE Trailer have signed an agreement that allows fleet customers with KRONE trailers to seamlessly integrate with Goodyear TPMS Connect, enhancing tire management and...
Falken is extending its popular ‘fill up’ campaign until December 15th. Launched in September, the promotion rewards customers who buy a set of Falken tyres, with...
Kumho Tire has won the Green Good Design Award 2024 of North America in the Green Transportation category. The award is an extension of the Good...
Sophie Foucque has been appointed as CEO of MICHELIN Connected Fleet, Europe, Africa and Australia. She will use her expertise in data, technology and the mobility...
A new survey* by Apollo Tyres has revealed a clear majority of drivers across Europe would consider all-season products when they next come to replace their...
The Yokohama Rubber Co., Ltd., announced today that it has begun supplying its 507U rib-lug tires for low-floor buses to Isuzu Motors Limited for use as...
Falken Motorsports has claimed first place in the NLS Speed Trophy, with its #4 Porsche 911 GT3 R topping the standings ahead of the Manthey Porsche...
A total of 73 Lamborghini Huracán Super Trofeo Evo 2, all equipped with the high-performance Hankook Ventus Race tyre, produced a festival of magnificent motorsport at...
Continental will present a display novelty at the Consumer Electronics Show (CES) in Las Vegas (January 7–10, 2025) that recently won a CES Innovation Award Honoree:...
NEXEN TIRE, a leading global tire manufacturer announces the launch of its latest summer tire, NEXEN N´ blue S, designed to deliver advanced safety, energy efficiency,...
Bridgestone, a global leader in premium tyres and sustainable mobility solutions, is introducing its new premium all-season van tyre, the Bridgestone Duravis All Season EVO. Replacing...
For the second year in a row, Falken is taking part in the futsal event, which will be held on Sunday, 17 November 2024, at Sportpark...
Premium tyre manufacturer Hankook received an impressive four awards for the second consecutive year from the DriverReviews 2024/25 Customer Choice Awards. The Customer Choice Awards cover...
The final round of the 2024 FIA World Rallycross Championship, the World RX of Türkiye, took place at Istanbul Park on 9th and 10th November, organised...
The European Tyre Industry made a significant contribution to the European Union’s economy last year, according to a report for the European Tyre and Rubber Manufacturers’...
BYD relies on Continental’s tire expertise for the original equipment of its Seal U. For the electric SUV, the tire manufacturer has received original equipment approval:...
WHICH TYRES TO CHOOSE, THE RULES IN EUROPE, AND DRIVING ADVICE FROM PIRELLI With the time to change tyres for winter approaching fast in Europe, drivers...
Hankook & Company Group (formerly Hankook Tire Group) entered into share purchase agreements (SPA) with Hahn & Company for the acquisition of Hanon Systems on 31...
Firestone announced the launch of the Firestone Vanhawk 3, the brand’s new summer, EV-ready van tyre for light commercial vehicles. Replacing the Vanhawk 2, the Firestone...
Continental increased its earnings in the third quarter of 2024, as expected. In particular, the Automotive group sector made progress thanks to the measures taken to...
The Goodyear Blimp is a familiar sight in the skies above both college and professional American Football games in the U.S., but now, for the first...
An impressive order for an exceptional vehicle: Continental has developed an electronic brake control system for the Bugatti Bolide, a hypercar featuring an anti-lock braking system...
Recently, Prinx Chengshan Holdings Limited officially joined the United Nations Global Compact (UNGC), marking its role as a key supporter of this global initiative. This move...
Premium tyre manufacturer Hankook has commenced the mass production of its tires utilising three types of ISCC PLUS (International Sustainability & Carbon Certification) certified carbon black....
The editors of the European Rubber Journal have honored Continental’s UltraContact NXT with the Future Tire & Rubber Award in the “Advanced Design: Tires” category. With...
Bridgestone has renewed its plea for motorists to carry out regular tyre checks, after revealing the statistics from its “Become a Road Safety Hero” campaign, featuring...
NEXEN TIRE, a leading global tire manufacturer, announced its 3Q24 financial results, which included KRW 708.5 billion in sales and KRW 52.3 billion in operating profit. This represents...
With the iON Nordic ice and Winter icept iZ3, premium tyre manufacturer Hankook has launched two new winter tyres developed specifically for the harsh winter conditions...
Falken has been a fixture at the legendary Nürburgring 24h race since 1999, and now enjoys the status of being ‘a regular’ thanks to its 25...
Bridgestone Corporation (Bridgestone) today announced that the launch of the BATTLAX SPORT TOURING T33, a new sport touring radial motorcycle tyre, is scheduled for January 2025....
The European Tyre and Rubber Manufacturers’ Association (ETRMA) publishes its members’ replacement tyre sales figures for the third quarter, and the first nine months of 2024....
NEXEN TIRE, a leading global tire manufacturer, announces that in addition to the traditional M+S symbol (Mud and Snow) it now includes the 3PMSF symbol (Three-Peak...
Zhongce Rubber Group Co., Ltd. (ZC Rubber) is proud to announce that its new Indonesian subsidiary, PT. Matahari Tire Indonesia (MTI), has successfully produced its first...
Webfleet, Bridgestone’s globally trusted fleet management solution, has introduced its EV Charger Monitoring solution. It allows fleet customers to monitor their electric vehicles and private chargers...
The world’s most prestigious football award joins forces with Hankook: the premium tyre manufacturer is supporting this year’s Ballon d’Or™ award ceremony as an official sponsor....
Goodyear has completed its fourth annual Sustainable Reality Survey, gathering insights from over 1,700 European transport fleets on their sustainability efforts, challenges, and future strategies. As...
An exceptional tyre for an exceptional car: for the F80, Michelin has developed an exclusive K1 tyre inspired by the MICHELIN Pilot Sport Cup 2R range....
The National Tyre Distributors Association (NTDA) held its 95th annual dinner and 11th Tyre Industry Awards ceremony on 10th October at the Hilton Double Tree in Milton Keynes where...
Trusted website for mobile home and caravanners ProMobil, has revealed that Falken has topped its 2024 all-terrain tyre test in the 255/55 R 18 size. Competing...